This isn’t just about marketing.
It’s about how you make decisions.
Your marketing looks active on the surface. Content is going out. Campaigns are running.
Maybe you’ve worked with freelancers, agencies, or even internal teams.
But when strategy feels fuzzy, everything else feels harder than it needs to.
That’s where I come in.
I help founders and marketing leaders get clear on what their marketing should be doing, how every channel fits together, and what needs to happen next.
Turn On The Light exists to bring clarity, alignment, and structure to the decisions behind your marketing. So you can stop second-guessing and start leading with confidence.
How I Work
I’m not here to run your channels, build decks, or execute your campaigns.
I help you:
Get clear on what’s working and what’s not
Align your messaging, channels, and priorities
Make smarter, faster decisions without starting from scratch
Keep your strategy intact as your business evolves
Whether we work together through a one-time engagement or long-term support, my role stays the same. I’m here to make your strategy stronger, your decisions easier, and your marketing more effective.
I’ve spent the last 10 years inside agencies, in-house teams, and leadership rooms helping companies solve marketing problems by starting with strategy — not more content or campaigns.
I built Turn On The Light because I saw too many good teams waste time, money, and energy on disconnected tactics. Not because they didn’t care. But because they didn’t have the structure to guide the right decisions.
Now I work directly with founders and marketing leads who want smarter strategy, clearer direction, and a partner who brings calm and clarity into the process.
If you’re navigating growth, making tough decisions, or trying to make sense of your marketing, you’re in the right place.